"Advertising is the art of convincing people to spend money they don't have for something they don't need." – Will Rogers

Never Perfect: A Must See Documentary

Posted: February 20th, 2009 | Author: | Filed under: body, cosmetic surgery, film, health, media, print, schizophrenic messages, self-image, subliminal advertising, women's magazines | Tags: , , , , , , , , | No Comments »

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The synopsis:

NEVER PERFECT explores the complex journey of a young Vietnamese-American woman’s struggle with popular perceptions of beauty and body image as she fights the stigma of racial self-hatred in her decision to undergo cosmetic surgery.

Watch the film’s trailer here.

(Thanks for the suggestion, Mike!)


Freida Pinto – Lightened Up

Posted: February 13th, 2009 | Author: | Filed under: airbrushing, censorship, corporate hypocrisy, discrimination, hidden propaganda, image manipulation, media, print, racism, schizophrenic messages, subliminal advertising | Tags: , , , , , | No Comments »

via Jezebel:

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Did Vanity Fair whitewash Slumdog Millionaire‘s Freida Pinto in the March issue? If only India didn’t have a history of skin bleaching.


Annals of Obscenely Offensive Advertising : Fleggaard

Posted: February 3rd, 2009 | Author: | Filed under: advertising, body, breast surgery, exploitation, internet, media, self-image, sexism, subliminal advertising, TV commercials | Tags: , , , , , | No Comments »

From Denmark, here is an ad/featurette promoting a web site selling discounted surplus merchandise (in short: a Danish overstock.com)

It has to be one of the most degrading, objectifying ads I’ve ever seen in my entire life.

Oh and it is MOST DEFINITELY NSFW (lots of silicone-enhanced breasts on display).

via PlanetWaves.


Parents of Pre-Schoolers: Brace Yourselves

Posted: January 27th, 2009 | Author: | Filed under: advertising, children, consumerism, corporate hypocrisy, exploitation, hidden propaganda, KGOY, new markets, subliminal advertising, toys | Tags: , , , , , | No Comments »

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USA Today – “Mattel gives Barbie online dream house

Excerpt:

Toy company Mattel is revamping the online presence for its popular brands — including the iconic Barbie and, for boys, Hot Wheels — with expanded playable, customization and networking features on the new Mattel Digital Network.

[...]

And the upgrade will help Mattel keep pace with its competition online. Other brands such as Disney, LEGO and Hasbro have added features that aim to keep children connected with their sites — and products.

“There is a battle is for kids’ eyes on the computer,” says Warren Buckleitner, editor of Children’s Technology Review (childrenssoftware.com). These days, companies need “a smart strategy behind their toys that does things like keep track of a child’s age and recommend or suggest (products), whether obviously or subliminally.

Parents should know that such sites merge content and advertising, Buckleitner says. “I don’t think these things are necessarily bad, and a lot of learning can go on. But we have to be smart so we can tell the difference between manipulation and play.”

There’s an eager, youthful clientele on the Web. Three-fourths of children 2 to 14 use a computer, according to The NPD Group’s report Kids & Digital Content III, which found that computers are the most widely used consumer electronic device among children. Cellphones, MP3 players and game systems are next.

Oh boy.

Full article here.


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