"Advertising is the art of convincing people to spend money they don't have for something they don't need." – Will Rogers

Sarah Haskins – Target Women: Skin Care

Posted: February 24th, 2009 | Author: elena | Filed under: TV commercials, adbusting, advertising, aging, body, change for the better, feminism, internet, self-image, skin | Tags: , , , , , | No Comments »

Sarah Haskins is my hero: check out this hilarious Target Women segment:


The Beauty Myth, Male Edition (Welcome Boys!)

Posted: January 30th, 2009 | Author: elena | Filed under: aging, body, consumerism, self-image | Tags: , , , , , , | No Comments »

WebWire: “Clinique Skin Supplies for Men launches new website Cliniqueformen.co.uk

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My favorite product: NEW Age Defense Hydrator SPF 15 (see pic above, link here).

Absolute killer: the male voice-over on Clinique’s website, reciting instructions on how to use it – paraphrasing: “if you want to erase fine lines, apply it every morning.”

Boys, men, welcome to the beauty myth. Enjoy the ride.


Outrageously Deceptive Ads: VICHY Normaderm Cream

Posted: October 15th, 2008 | Author: elena | Filed under: advertising, airbrushing, corporate hypocrisy | Tags: , , , , , , , | No Comments »

My first thought upon seeing this ad in the back of a French magazine: “You have to be kidding me!”

This is obviously a BEFORE-and-AFTER Photoshop photo, not an illustration of BEFORE-and-AFTER “I have used Vichy Normaderm“. Unless the cream erases your skin pores, that is.